How to Deliver Top Quality Service this Holiday Season

In the age of social media and online review platforms, customers have more power than ever before. If they don’t receive top-quality service, they can quickly and easily share their negative experiences with the click of a button.


Posted by: Stuart Margetts

Not only can this seriously damage a company’s reputation – and bottom line. That’s why it’s more important than ever for businesses in the holiday park and leisure industry to ensure they’re delivering top-quality service to their customers.

It is even more important during the holiday season, one of the busiest for the hotel and leisure industry. Customers expect top-quality service during this time of year as they enjoy the festive period with their families and loved ones, so your team must be prepared to deliver.

In the hospitality and leisure industry, there are many moving parts – from bookings and check-ins to maintenance and cleaning -and if the different teams responsible for each area aren’t able to communicate effectively, it can lead to a lot of confusion, mistakes, and unhappy guests. To deliver top-quality service to customers, holiday parks and leisure centres need to make agile decisions. This means being able to adapt to the ever-changing needs and wants of customers. It also means being proactive and looking for ways to improve the customer experience. That’s where team communication platforms come in.

Team communication platforms, like Our People, are software applications that provide a central place for team members to communicate with each other while offering a range of other features like secure messaging, file sharing, surveys, and more. Team communication platforms can help holiday park and leisure businesses in a number of ways.

The benefits of team communication platforms for holiday parks and leisure centres

Improved interdepartmental communication

Perhaps the most obvious benefit of team communication platforms is that they improve interdepartmental communication. As we mentioned, there are many different teams – from maintenance to cleaning to bookings – all working together to keep the holiday park running smoothly. If those teams cannot communicate effectively, it can lead to problems.

Team communication platforms provide a central place for team members to communicate with each other. This means everyone is on the same page, leading to fewer mistakes and happier guests.

Better customer service

Another benefit of team communication platforms is that they improve customer service. When guests have questions or problems, they want to be able to get in touch with someone who can help them as quickly as possible. With a team communication platform in place, businesses can ensure that guests’ questions are answered promptly and efficiently.

Improved staff morale

Finally, team communication platforms can improve staff morale. Working in the holiday park and leisure industry can be challenging – long hours, unsociable shifts, etc. – so it’s essential that staff feel supported by their colleagues and managers. A team communication platform gives staff a channel to communicate with each other outside of work, which helps to build relationships and trust between colleagues. Staff who feel supported by their colleagues are more likely to be engaged and motivated at work, which leads to better performance.

How to use OurPeople’s Smart Forms to collect relevant data and shape your business decisions

OurPeople is a cloud-based team communication platform designed to help teams communicate better and work more efficiently. The platform has many features associated with other team communication applications – shift planning, file sharing, employee training, and more – but one of the platform’s most exciting features that will be especially beneficial for holiday parks and leisure centres is its smart form feature.

When it comes to making informed decisions for your business, data is key. You need to know what’s working and what isn’t to make the best choices for your company. That’s where our Smart forms come in.

With smart forms, OurPeople lets you collect the relevant information that can help inform and shape your business decisions quickly and easily. This can be information on any number of topics, such as customer information, tasks completed by staff, and many more.

Our Analytics dashboard means all the data gathered from surveys can be easily digestible, allowing you to see what your teams need, and which surveys are performing the best.

Keeping your finger on the pulse of your organisation can be easily achieved by improving your employee engagement with surveys. Use these strategies to help improve participation and see how they can benefit your business.

Getting Started with OurPeople Forms

Creating a form using the form builder tool is easy. Simply choose from a variety of templates and drag and drop the fields you want into the form. You can create unlimited combinations, which means you can cater to any business need. Once you’re finished, you can share the form with your team using the tag feature, choosing which employees or teams can access files.

OurPeople’s workplace analytics lets you track form submissions and responses, identify the most used forms, and see how long it takes, on average, to complete them. Once collected, this data can be analyzed to identify trends and areas needing improvement. This valuable information lets you improve your forms and business processes, making them more relevant and useful for your staff.

With OurPeople, you can choose from a range of customizable fields to create forms that are perfect for your project. No matter what type of form you need – a feedback form, a task completion form, or a process evaluation form – OurPeople can help.

Turn on OurPeople’s status tracker to add additional fields to support your internal tracking and auditing. This lets you record if an entry is open or closed and log what action should be taken in the future. This is especially useful for larger projects where multiple teams are involved.


Overall, using OurPeople Smart Forms is a smart decision for any holiday park or leisure business seeking to improve customer satisfaction and get insights into customer behavior. With its easy-to-use interface and ability to generate custom forms quickly, our form builder is the perfect solution for busy managers who want to save time and collect valuable information.

To learn more about OurPeople’s Smart Forms, click here.